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Big Apple Leads Millennial Q1 Device Ranks By Wide Margin: 28% For Brand, 15% For iPhone
Mobile advertising company Millennial Media, one of the biggest in the U.S., has released its quarterly ad impression report, and the results show that Apple continues to remain the single-biggest brand, and most popular phone maker, on the Millennial ad network — with the rest of the list ...
Rubicon Project Acquires Mobsmith To Expand Into Mobile Ads
Online advertising company Rubicon Project just announced that it’s getting into the mobile market by acquiring a startup called Mobsmith.The financial terms of the deal were not disclosed in the announcement, but AllThingsD is hearing that the price was $10 million.Rubicon does say that it...
Apple 'iTV' will revolutionize content delivery and advertising
Apple iTV will completely revolutionize the cable TV and TV advertising markets...
How Android Developers Can Thrive With Google Play
Craig Palli is vice president of Client Services & Business Development atFiksu(@fiksu), which helps brands boost iOS and Android mobile app ranking and secure large volumes of loyal users. You can find him on Twitter@cpalli.Thriving with Google PlayApple's planned phase-out of the UDID has i...
Amazon looks to peddle ads on tiny screen Kindle Fire 'welcome screen'
Amazon is pitching ads on their tiny screen Kindle Fire's welcome screen...
iPhone "buzz" gets a boost following celebrity ads
Love them or hate them, those new Siri ads starring Zooey Deschanel and Samuel L. Jackson are apparently effective, says a YouGov BrandIndex report. As noted by Fortune's Apple 2.0 blog, the celebrity Siri ads are creating buzz among 18-34 year old questioned in the survey.In just a few weeks, th...
Apple's iPhone 4S ads starring Zooey Deschanel, Samuel L. Jackson a hit among young adults
Apple has proven that celebrities go well with Siri...
Facebook May Be Worth $100B, But What Are You Worth To Facebook?
It’s almost here. The big day. Can you feel the excitement? Yes, if all goes according to plan on Friday, Mark Zuckerberg will ring the Nasdaq bell in a hoodie, the big blue social network will go forward with one of the largest IPOs for an internet company in history, the markets will hit ...
Factual Releases Three New Location And Mobile Ad Targeting Tools
Open data platformFactual.comis beefing up its Global Places offering today with three new APIs that will provide mobile developers with access to a ton of new data which can help them build better location-aware apps. But the company notes that the APIs’ launch will be of special interest ...
White Label App Platform Appia Rolls Out Pay Per Install Service For Google Play
Appia, an app marketplace and white-label app platform, is broadening its support for Android with the introduction of Pay Per Install App Advertising for Google Play (formerly known as the Android Market). Up until now, all the downloads generated through PPD (pay per download) were done through...
